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E-commerce Growth Questions, Answered

Get expert answers to your most pressing e-commerce and Shopify growth questions. Find actionable insights to increase conversions and boost sales.

Latest Questions Alphabetical Oldest First
1

Can this tiered discount apply only to a specific product category?

I'm looking to implement a tiered discount strategy for a specific product category in my online store. I want to incentivize customers to purchase more items within a particular product line, but I'm unsure about the technical implementation and best practices. How can I create a discount structure that encourages higher purchase volumes specifically for one category without affecting other product lines?

Expert Q&A 1 min read
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2

I'd like to encourage bulk purchases. How can I set up a tiered discount like 'Buy 2 get 10% off, Buy 3 get 15% off'?

As an e-commerce store owner, I'm looking to incentivize customers to purchase more items by implementing a tiered discount strategy. I want to create a system that automatically applies increasing discount percentages based on the number of items purchased, which can help boost average order value and encourage customers to add more products to their cart. I need a clear, straightforward method to set up these volume-based discounts without making the process complicated for customers or my team.

Expert Q&A 2 min read
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3

Can I mix and match for a BOGO deal? For example, 'Buy any concealer, get any mascara free'?

I'm running a cosmetics e-commerce store and want to create a flexible Buy One Get One (BOGO) promotion that allows customers more freedom in selecting products. I've seen traditional BOGO deals that require buying and getting the exact same item, but I want to create a more attractive offer that gives customers choice. Specifically, I'm wondering if I can structure a promotion where buying one type of product (like a concealer) allows customers to select a free item from another category (like mascara). What are the technical and strategic considerations for implementing such a flexible BOGO deal?

Expert Q&A 2 min read
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4

How does the system decide which item is free if a customer has multiple eligible products in their cart?

I'm running a Buy One Get One (BOGO) promotion in my online store and want to understand exactly how the system determines which product becomes the free item when a customer has multiple eligible products in their cart. This is crucial for ensuring fair and predictable promotions that don't create customer confusion or unexpected pricing scenarios. I need clarity on the selection logic to set up my promotion rules correctly and communicate them transparently to my customers.

Expert Q&A 1 min read
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5

Can I do a 'Buy 2 lipsticks, get 1 free' (B2G1) offer?

I'm running a cosmetics e-commerce store and want to create a compelling promotion that encourages customers to purchase multiple items. A 'Buy 2, Get 1 Free' offer seems like a great strategy, but I'm unsure about the technical implementation, potential challenges, and how to structure this promotion to maximize sales without hurting my profit margins. What are the best practices for executing a B2G1 lipstick offer that drives higher average order value and attracts more customers?

Expert Q&A 2 min read
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6

I want to run a 'Buy one foundation, get one 50% off' promotion. How do I set that up?

I'm looking to create a strategic 'Buy one foundation, get one 50% off' promotion for my cosmetics store. I want to increase sales of my foundation line, encourage customers to purchase multiple items, and create an attractive offer that feels like a genuine value. However, I'm unsure about the technical implementation, potential pitfalls, and how to structure this promotion to maximize its effectiveness without hurting my profit margins. What are the best practices for setting up a successful BOGO-style discount campaign?

Expert Q&A 2 min read
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7

I only want to offer free shipping for domestic orders, not international. Is that possible?

As an e-commerce store owner, I want to create a shipping strategy that offers free shipping only for domestic orders while maintaining clear pricing for international customers. I'm looking for a way to configure my shipping settings to automatically apply free shipping rules based on geographic location, ensuring I don't unexpectedly absorb international shipping costs. What are the best methods to implement location-specific free shipping offers in my online store?

Expert Q&A 1 min read
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8

Can I offer free shipping only for orders over $75?

I'm running an e-commerce store and want to implement a strategic free shipping threshold that encourages customers to increase their order value without losing money on shipping. I've heard this can be an effective way to boost average order value, but I'm unsure about the technical implementation and best practices for setting up a minimum order value for free shipping. What are the most effective ways to structure this promotion and ensure it drives customer behavior while maintaining my profit margins?

Expert Q&A 2 min read
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10

Is it possible to make a fixed-amount discount require a minimum number of items in the cart, like 'Buy 3 items, get $15 off'?

I'm looking to create a more nuanced discount strategy that encourages customers to add more items to their cart. Specifically, I want to design a promotion that requires customers to purchase a minimum number of items before they can apply a fixed-amount discount. This approach could help increase average order value and motivate shoppers to explore more products. What are the technical and strategic considerations for implementing a 'Buy X items, get $Y off' type of discount?

Expert Q&A 1 min read
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11

Can I set up a '$5 off' discount that only applies to my 'Skincare' collection?

I'm running an e-commerce store selling beauty and skincare products, and I want to create a targeted discount specifically for my Skincare collection. I need to understand how to set up a precise $5 off discount that only applies to certain products, without impacting my entire store's pricing. My goal is to drive sales in this specific product category while maintaining control over my promotional strategy and preventing unintended discounts across other collections.

Expert Q&A 1 min read
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12

How do I create a '$10 off your order' discount?

I'm running an e-commerce store and want to create a straightforward $10 off discount for my customers. I've heard different strategies about implementing fixed amount discounts, but I'm unsure about the best approach. I want to understand how to set this up effectively, what rules to consider, and how to make sure it drives sales without hurting my profit margins. What are the key considerations and steps for implementing a simple '$10 off' promotion?

Expert Q&A 1 min read
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13

Can I exclude certain products, like my limited edition sets, from a storewide percentage discount?

I'm running a storewide percentage discount campaign for the upcoming holiday season, but I have several limited edition product sets that I don't want to include. These are high-margin, exclusive items that I want to keep at full price. I need a strategy to selectively exclude specific products or collections from my discount without manually adjusting each item or creating a completely separate campaign. What are the most efficient ways to set up targeted discount exclusions in my e-commerce store?

Expert Q&A 1 min read
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14

I want to offer 10% off but only if a customer spends over $50. How do I set that minimum purchase rule?

I'm running an e-commerce store and want to create a strategic discount that incentivizes higher order values. I need to implement a minimum purchase threshold for my 10% discount, ensuring customers are motivated to add more items to their cart to qualify for the promotion. This approach can help increase average order value and make my discount strategy more financially intelligent. I want to understand the technical steps and best practices for setting up this type of conditional discount across different platforms and scenarios.

Expert Q&A 2 min read
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15

Can I limit a percentage-based discount to a specific product, like my new 'Sunset Glow' lipstick collection?

I'm running a cosmetics e-commerce store and want to create a targeted discount specifically for my new 'Sunset Glow' lipstick collection. I need to understand how to apply a percentage-based discount that only works for this particular product line, without affecting other items in my store. My goal is to create an attractive promotion that drives sales for this new launch while maintaining control over my pricing strategy and preventing unintended discount applications across my entire inventory.

Expert Q&A 1 min read
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16

How do I create a simple 20% off discount for my entire store?

As an e-commerce store owner, I'm looking to run a straightforward sitewide discount to boost sales and attract more customers. I want to understand the step-by-step process of creating a 20% off discount that applies to my entire product catalog, without getting too complicated or risking my profit margins. What are the best practices for implementing a clean, simple store-wide promotion that encourages purchases without undermining my brand's perceived value?

Expert Q&A 2 min read
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17

Can I save a discount as a draft to finish later? I get interrupted a lot.

As an e-commerce manager juggling multiple tasks, I frequently need to pause and resume creating discount campaigns. My workflow gets disrupted by meetings, customer inquiries, and urgent requests. I want to understand if my e-commerce platform allows saving discount configurations as drafts, so I can return later without losing my progress or having to start over from scratch. This capability would significantly improve my productivity and reduce frustration during complex promotional planning.

Expert Q&A 2 min read
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18

Is there a limit to how many active discount campaigns I can have at once?

As an e-commerce manager, I'm trying to understand the technical and strategic limitations around running multiple discount campaigns simultaneously. I want to know if there are platform restrictions, performance considerations, or best practices that might impact how many promotions I can activate at the same time. My goal is to maximize conversion opportunities without overwhelming customers or creating operational complexity in managing these campaigns.

Expert Q&A 1 min read
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19

Are the discounts I create in Growth Suite automatically synced with my Shopify store? How does that work?

As a Shopify store owner, I'm trying to understand how discount management works with Growth Suite. I want to know if the discounts I create in the app will automatically sync with my Shopify store, and what the technical process looks like. I'm concerned about potential manual steps, potential conflicts with existing discounts, and whether this will require additional configuration or technical expertise to set up and maintain.

Expert Q&A 2 min read
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20

What's the main difference between the discounts I can create in Growth Suite versus the basic ones in Shopify?

As an e-commerce store owner, I'm trying to understand the nuanced differences between discount strategies in Shopify's native system and the more advanced approach offered by Growth Suite. I've been using standard Shopify discounts, but I feel like I'm missing out on more sophisticated targeting and conversion optimization techniques. What makes Growth Suite's discount approach fundamentally different from the basic Shopify discount creation process?

Expert Q&A 2 min read
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