Storewide Campaigns A sale for everyone, with a real end date

Plan Black Friday, holiday and launch sales ahead of time. Every visitor sees the offer from the moment they arrive, the countdown shows when the sale really ends, and the discount is applied at checkout on its own.

★★★★★ 4.9 out of 5 on the Shopify App Store Built for Shopify
Black Friday
your-store.com/products/awesome-t-shirt
Awesome T-Shirt product photo in the Growth Suite demo store

T-Shirts

Awesome T-Shirt

$200

Black Friday sale

Exclusive 20% ↘ discount on everything

Expires in 1d 14:36:09

Your Price $160 - $200

Add to Cart

When to use it

Some days, everyone should get the deal

Growth Suite is built around not giving discounts to people who would buy anyway. But on Black Friday or a holiday, shoppers expect a sale and wait for it. A storewide campaign is for those days, when the reason is real and so is the end date.

Black Friday & Cyber Monday

The biggest sales weekend of the year, set up weeks before it starts.

Holidays

New Year's, Mother's Day and the other dates your customers shop for.

Launches & anniversaries

A new collection or your store's birthday, with a clear last day.

End of season

A sale on just the collection you want to clear, not the whole store.

One campaign at a time

During the sale, it's the only offer

A storewide campaign starts for each visitor as soon as their session begins. While it runs, no other campaign starts on top of it, so your intent-based offers wait until the sale is over. Nobody sees two offers at once.

See intent-based offers →

Your November

Nov 1-27

Intent-based offers

Only visitors likely to walk away get an offer

Nov 28-Dec 1

Black Friday storewide sale

Every visitor, one end date

Dec 2 on

Intent-based offers

Back once the sale ends

Example calendar.

Cart total

$140

15% off applied

From $0

10% off

From $100

15% off

From $200

20% off

Example tiers. $60 more and this cart gets 20%.

Tiered discounts

Bigger cart, bigger discount

One rate for everyone works. Tiers work harder: set a percentage for each cart total, and shoppers close to the next tier have a reason to add one more thing.

  • ✓Up to 5 tiers based on the cart total
  • ✓A percentage discount for each tier
  • ✓The last tier has no ceiling

What shoppers see

The end date, right where they decide

The sale shows on the product page with the same offer card Growth Suite uses for every campaign: the discount, the time left and the new price. Change its text and colors to match your sale. At checkout, the discount is already there.

  • ✓The countdown runs to the end date you set
  • ✓Your own text and colors on the offer card
  • ✓Applied automatically at checkout with your own label, SPECIAL OFFER by default

Order summary

Awesome T-Shirt

🏷 BLACK FRIDAY

$200.00
$160.00

Everyday Hoodie

🏷 BLACK FRIDAY

$120.00
$96.00

Subtotal

$256.00

No code to type. The label is yours to name.

You're in control

Set it up once, it runs on its own

Dates

A start and an end date. Set the campaign up early and it starts and stops on time.

Collections

Run the sale on the whole store, or only on the collections you choose.

Discount

One percentage for everyone, or up to 5 tiers based on the cart total.

Offer card

The text and colors of the offer card on your product pages.

Checkout label

The name shoppers see next to the discount at checkout.

Every visitor

Everyone who visits during the campaign dates sees the sale as soon as their session starts.

After the sale

Know what the sale brought in

Ask Shopify Sidekick

"How did my Black Friday campaign do?"

Ask Sidekick in your Shopify admin. It brings back the sales and revenue of each Growth Suite campaign for the dates you ask about.

Campaign reports

Every campaign, in one place

See how each campaign performed in Growth Suite's reports, next to your intent-based offers.

See analytics →

★★★★★

Rated 4.9 out of 5 on the Shopify App Store

Built for Shopify. Storewide sales, intent-based offers and more, in one app.

Read the reviews →

FAQ

Questions merchants ask

Book a demo →

What is a storewide campaign?

A sale every visitor sees during the dates you set. It's made for real events like Black Friday, holidays and launches, and the countdown runs to the sale's real end date.

Who sees the offer?

Every visitor during the campaign dates, from the start of their session.

What happens to my intent-based offers during the sale?

They wait. Only one campaign runs at a time, so while the storewide sale is on, no other offer starts on top of it.

Can I put only some products on sale?

Yes. Choose one or more collections, and the discount applies only to products in them.

How do tiered discounts work?

You set a percentage for each cart total, with up to 5 tiers. The bigger the cart, the bigger the discount.

Do shoppers need a discount code?

No. The discount is applied automatically at checkout, with the label you choose.

Growth Suite for Shopify

Stop losing “maybe later” sales

Start turning browsing visitors into customers with smart, well-timed offers. It takes less than 60 seconds to launch your first campaign.

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