Expert Answer • 1 min read

What Cyber Monday videos should I make?

As an e-commerce business owner, I'm looking to create engaging Cyber Monday content that will drive sales and capture customer attention. I want to understand the most effective video strategies that can help me stand out in a crowded digital marketplace, showcase my products, and create genuine excitement around my Cyber Monday deals. What types of videos will truly resonate with my audience and boost conversion rates during this critical shopping period?
Muhammed Tüfekyapan

Muhammed Tüfekyapan

Founder & CEO

1 min

TL;DR - Quick Answer

Create three key Cyber Monday videos: a teaser trailer revealing top deals, a product showcase highlighting bestsellers with live countdown timers, and a behind-the-scenes unboxing video demonstrating value and excitement.

Complete Expert Analysis

Cyber Monday Video Content Strategy

Maximize your Cyber Monday sales with strategic video content designed to capture attention, build urgency, and drive conversions.

Essential Video Types

Video TypePurposeKey Elements
Teaser TrailerBuild AnticipationQuick cuts, dramatic voiceover, hint of deals
Product ShowcaseDemonstrate ValueClose-ups, feature highlights, live timer
Unboxing/Behind-ScenesCreate TrustAuthentic experience, real customer reactions

Video Production Checklist

Technical Requirements

  • Vertical format (9:16) for mobile
  • High-quality 4K resolution
  • Professional lighting
  • Clear, energetic audio

Content Strategy

  • Show actual product details
  • Highlight percentage savings
  • Create genuine urgency
  • Include social proof

Distribution Channels

Instagram
Stories & Reels
TikTok
Short-form Content
Facebook
Targeted Ads

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Muhammed Tüfekyapan

Muhammed Tüfekyapan

Founder & CEO of Growth Suite

With over a decade of experience in e-commerce optimization, Muhammed founded Growth Suite to help Shopify merchants maximize their conversion rates through intelligent behavior tracking and personalized offers. His expertise in growth strategies and conversion optimization has helped thousands of online stores increase their revenue.

E-commerce Expert Shopify Partner Growth Strategist

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