Is there flexible targeting for abandonment recovery campaigns?

Running an e-commerce store isn't just about attracting traffic—it's about understanding and recovering potential lost sales. I've been wrestling with cart abandonment for months, watching potential customers slip through my fingers. My analytics show a painful pattern: visitors add products to their cart, then mysteriously disappear. It's like they're window shopping in a digital mall, picking up items, then walking away without purchasing. I know these aren't just random browsers—they're genuinely interested customers who need just a tiny nudge. My current setup feels too generic: blasting the same discount to everyone feels impersonal and potentially damages my brand's perceived value. What I need is a sophisticated, intelligent system that can recognize different types of abandoners and create hyper-targeted recovery campaigns. I want to speak directly to a customer who's spent 10 minutes on a product page differently from someone who quickly added an item and got distracted. The right approach could mean recovering 10-20% of potentially lost sales, which for my store represents thousands in monthly revenue. It's not just about discounts—it's about understanding intent, creating genuine urgency, and presenting the right offer to the right customer at precisely the right moment.