How often should I iterate on my cart recovery strategies?

As a Shopify store owner, I'm constantly wrestling with cart abandonment. Every month, I see hundreds of potential sales slip through my fingers – customers who add products to their cart but never complete the purchase. It's like watching money walk away. I've tried generic 'save 10%' pop-ups, but they feel impersonal and frankly, a bit desperate. My conversion rates are hovering around 2-3%, which I know is leaving significant revenue on the table. I'm not just looking for a quick fix, but a systematic approach to understanding why customers bail and how to genuinely recover those lost opportunities. The challenge isn't just about throwing discounts around, but creating smart, targeted interventions that feel personalized and urgent. I need a strategy that helps me test different approaches, understand visitor intent, and incrementally improve my cart recovery performance without overwhelming or annoying potential customers.