How do I highlight product benefits in recovery?

As an e-commerce store owner, I've been struggling with cart abandonment and noticed that many potential customers leave without fully understanding why our products are amazing. I've watched my analytics, and it's frustrating to see high traffic but low conversion rates. The problem isn't just about having great products—it's about communicating their unique value effectively during those critical moments when a customer might be wavering. I've tried generic pop-ups and standard recovery emails, but they feel impersonal and don't really showcase what makes our products special. My team and I brainstormed ways to highlight our product's benefits more strategically, especially during those crucial recovery moments when a potential customer is on the fence. We need a solution that doesn't just remind customers about their cart, but actually reinforces why our product is the perfect solution to their needs. It's about creating a compelling narrative that transforms a hesitant browser into a confident buyer. We're looking for a method that feels personalized, urgent, and genuinely helpful—not just another sales pitch.