How do I handle referral purchase abandonment?

As a Shopify store owner running a referral program, I've noticed a frustrating trend: customers who come through referral links are dropping off at an alarming rate. My referral partners are sending quality traffic, but something's breaking in the conversion process. I'm tracking these referral visitors carefully, and while they seem initially interested, they're not completing purchases. It's like we're losing momentum right at the critical moment. I've invested time and resources into building these referral relationships, and watching potential customers abandon their carts feels like throwing money out the window. The economics are painful - I'm paying referral commissions, spending on ads to support these partnerships, and still not seeing the conversion rates I expected. I need a strategic way to capture these referred visitors who are showing interest but hesitating. My gut tells me these are high-potential customers who just need the right nudge - maybe a personalized incentive or a clear signal of urgency that makes them feel this is a unique, time-sensitive opportunity. But my current setup treats these referred visitors exactly like any other traffic, which clearly isn't working. I'm looking for a sophisticated, data-driven approach that can recognize the unique value of a referred customer and convert them more effectively.