Expert Answer • 1 min read

Does Growth Suite's Product Report show me which items are added to the cart frequently but have a low purchase rate?

I've been running my Shopify store for two years now, and while our traffic looks good, something's always felt off about our product performance tracking. I know people are adding items to their cart, but not all of them convert. It's like having a leaky bucket – potential sales are literally slipping through my fingers. I'm constantly wondering: Which products are causing friction? Where are customers getting stuck? Are there specific items that look attractive but fail to close the deal? Without clear visibility into these metrics, I'm essentially flying blind. I need a way to pinpoint exactly which products are underperforming – not just in total sales, but in that critical 'added to cart' to 'purchased' conversion journey. My gut tells me there are hidden opportunities in my product catalog, but I lack the granular data to make informed decisions. I'm tired of guessing and want a clear, actionable view of what's happening between product view and checkout.
Muhammed Tüfekyapan

Muhammed Tüfekyapan

Founder & CEO

1 min

TL;DR - Quick Answer

Yes, Growth Suite's Product Report provides detailed insights into product performance, specifically tracking metrics like total product page views, number of times added to cart, and actual purchase conversions. This allows you to identify products with high cart addition rates but low purchase completion, helping you diagnose and address conversion barriers.

Complete Expert Analysis

Decoding Product Performance with Growth Suite's Product Report

The Product Report isn't just a data dump—it's a strategic insights generator that reveals the nuanced journey of each product in your catalog.

Key Metrics Unveiled

  • Total product page views
  • Unique visitors viewing the product
  • Number of times added to cart
  • Unique customers who purchased
  • Total quantity sold
  • Total revenue generated
Pro Tip: Export these reports as CSV files for deeper offline analysis and strategic planning.

Conversion Friction Detection

By comparing 'added to cart' versus 'purchased' metrics, you can precisely identify which products are experiencing conversion resistance. This allows targeted interventions like:

  • Adjusting product descriptions
  • Reviewing pricing strategies
  • Updating product images
  • Implementing targeted discount offers

Growth Suite transforms raw data into actionable e-commerce intelligence.

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Muhammed Tüfekyapan

Muhammed Tüfekyapan

Founder & CEO of Growth Suite

With over a decade of experience in e-commerce optimization, Muhammed founded Growth Suite to help Shopify merchants maximize their conversion rates through intelligent behavior tracking and personalized offers. His expertise in growth strategies and conversion optimization has helped thousands of online stores increase their revenue.

E-commerce Expert Shopify Partner Growth Strategist

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