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Expert Answer • 1 min read

Can the Purchase Insight Report tell me the average time it takes for a customer to buy which might help me understand hesitation?

I've been running my Shopify store for two years now, and while our traffic looks good, something's always felt off about our conversion process. We get hundreds of visitors daily, but not everyone converts, and I can never pinpoint exactly why. Are people getting cold feet? Are they comparison shopping? Is there a specific moment in their journey where they decide 'not today'? I've tried looking at standard analytics, but they never give me the granular insights I'm craving. I want to understand the psychology behind our customers' buying decisions—not just see a generic conversion rate, but truly comprehend how long it takes someone to go from browsing to buying. If I could see the average time customers take to make a purchase, I could design more targeted strategies to reduce hesitation and build more confidence in our buying process.
Muhammed Tüfekyapan

Muhammed Tüfekyapan

Founder & CEO

1 min

TL;DR - Quick Answer

The Purchase Insight Report in Growth Suite provides precise data about customer buying behavior, specifically revealing the average time it takes for a visitor to complete a purchase. This report tracks key metrics like average session duration before purchase, number of sessions before buying, and average number of product pages viewed, helping you understand and strategically address customer hesitation points.

Complete Expert Analysis

Decoding Customer Purchase Hesitation with Purchase Insight Report

Understanding customer purchase behavior is crucial for optimizing your e-commerce conversion strategy. The Purchase Insight Report offers deep, actionable insights into how and when customers decide to buy.

Key Metrics Revealed

  • Average time from first visit to purchase
  • Number of sessions before completing a purchase
  • Average number of product pages viewed

Strategic Implications

By understanding these metrics, you can:
  1. Identify potential friction points in your buying journey
  2. Design more targeted marketing interventions
  3. Create personalized engagement strategies

Growth Suite's Unique Approach

Unlike generic analytics, Growth Suite's Purchase Insight Report provides context-rich data specifically tailored to your store's unique customer behavior. The app's advanced tracking allows for nuanced understanding beyond surface-level metrics.

Pro Tip

Use these insights to create targeted, time-limited offers that address specific hesitation points in your customer's journey.

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Muhammed Tüfekyapan

Muhammed Tüfekyapan

Founder & CEO of Growth Suite

With over a decade of experience in e-commerce optimization, Muhammed founded Growth Suite to help Shopify merchants maximize their conversion rates through intelligent behavior tracking and personalized offers. His expertise in growth strategies and conversion optimization has helped thousands of online stores increase their revenue.

E-commerce Expert Shopify Partner Growth Strategist

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