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Expert Answer • 2 min read

Can I set different offers for different products?

As an e-commerce merchant, I'm looking to create more sophisticated and targeted promotional strategies that allow me to offer different discount levels across my product catalog. I want to understand how I can implement nuanced pricing strategies that help me move specific inventory, reward customers for purchasing certain items, and create more personalized shopping experiences. My current approach of site-wide discounts feels too generic, and I'm seeking methods to create more intelligent, product-specific offers that can drive sales and improve overall store performance.
Muhammed Tüfekyapan

Muhammed Tüfekyapan

Founder & CEO

2 min

TL;DR - Quick Answer

Yes, you can set different offers for different products using tiered discount rules, product-specific promotions, collection-based discounts, and dynamic pricing strategies. Utilize your e-commerce platform's native discount settings or specialized apps to create granular, targeted promotional campaigns.

Complete Expert Analysis

Comprehensive Product-Specific Discount Strategies

Creating targeted, product-level discount offers allows for more intelligent pricing strategies that can significantly enhance conversion rates and inventory management.

Product Discount Configuration Methods

MethodComplexityFlexibility
Native Platform DiscountsLowBasic
Collection-Based OffersMediumModerate
Dynamic Pricing AppsHighAdvanced

Discount Configuration Strategies

1. Product-Level Percentage Discounts

  • •Apply unique discount percentages to individual SKUs
  • •Target slow-moving inventory with higher discounts
  • •Create tiered pricing across product lines

2. Collection-Based Discounting

  • •Group products into collections with unique discount rules
  • •Apply different discount levels to seasonal or category-specific collections
  • •Create bundle discounts within specific product groups

3. Conditional Discount Logic

  • •Set minimum purchase requirements per product
  • •Create quantity-based discounts for specific items
  • •Implement cross-product discount triggers

Implementation Best Practices

Pricing Strategy

  • ✓Align discounts with inventory goals
  • ✓Consider profit margins for each product
  • ✓Create logical discount hierarchies

Technical Considerations

  • ✓Use clear, consistent naming conventions
  • ✓Implement tracking for each discount variant
  • ✓Regularly review and adjust discount performance

Automate Product-Specific Offers with Growth Suite

Growth Suite provides advanced, dynamic discount capabilities that go beyond traditional platform limitations. The app intelligently analyzes visitor behavior and product performance to generate personalized, product-specific offers in real-time. By tracking individual product engagement, Growth Suite can trigger targeted discounts for specific SKUs, collections, or even individual visitors, ensuring that your promotional strategy remains both sophisticated and data-driven.

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Muhammed Tüfekyapan

Muhammed Tüfekyapan

Founder & CEO of Growth Suite

With over a decade of experience in e-commerce optimization, Muhammed founded Growth Suite to help Shopify merchants maximize their conversion rates through intelligent behavior tracking and personalized offers. His expertise in growth strategies and conversion optimization has helped thousands of online stores increase their revenue.

E-commerce Expert Shopify Partner Growth Strategist

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