Can I see the total sales revenue generated from a particular discount campaign?
Muhammed Tüfekyapan
Founder & CEO
TL;DR - Quick Answer
Complete Expert Analysis
Viewing Total Sales Revenue from Discount Campaigns
Shopify's built-in Discounts report is the fastest way to see total sales attributed to a specific discount code. It is available on all Shopify plans and requires no additional setup beyond the discount itself being active.
Step-by-Step in Shopify
1. Shopify Admin - Analytics - Reports
2. Scroll to or search for Sales by discount
3. Set date range to cover your campaign period
4. Find your discount code in the list
5. View: Total orders, Total discount amount, Total sales, Average order value
What the Numbers Mean
| Metric | What It Tells You |
|---|---|
| Total sales | Revenue from orders that used this code (post-discount) |
| Total discount amount | Total value given away across all redemptions |
| Total orders | Redemption count for that code |
| Average order value | Average cart size of discount redeemers |
Note that total sales shows post-discount revenue. To see pre-discount revenue (what customers paid before the code), add total sales + total discount amount.
Growth Suite Campaign Reports
Growth Suite's Funnel Report shows campaign-level revenue alongside conversion funnel data - so you see not just total sales but how the discount campaign affected each stage of the purchase journey, from offer view to checkout completion.
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With over a decade of experience in e-commerce optimization, Muhammed founded Growth Suite to help Shopify merchants maximize their conversion rates through intelligent behavior tracking and personalized offers. His expertise in growth strategies and conversion optimization has helped thousands of online stores increase their revenue.
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