Can I design different strategies for different product categories?

As a Shopify store owner running a multi-category business, I've always struggled with creating a one-size-fits-all conversion strategy. My fashion accessories store carries everything from high-end leather bags to budget-friendly phone cases, and I know these products need completely different marketing approaches. Some items are impulse buys, while others require more consideration. I've been searching for a solution that allows me to create nuanced, category-specific conversion strategies without manually configuring complex rules for each product. My current challenge is that a discount strategy that works for affordable accessories might feel inappropriate for premium leather goods. I need a system that understands the unique purchase intent and customer behavior for each product category, and can dynamically adjust offers, countdown timers, and targeting accordingly. The goal isn't just to increase conversions, but to do so in a way that feels authentic and respects the positioning of each product line. I want precision—not just blanket discounts that could potentially cheapen my brand's perception.