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Expert Answer • 1 min read

Can I compare abandoned cart rates across devices and browsers?

As a Shopify store owner running ads across multiple channels, I've been struggling to understand why my cart abandonment rates seem so inconsistent. Some days, mobile users drop off at an alarming rate, while other times desktop conversions tank. I'm spending thousands on Meta ads, and every percentage point of cart abandonment feels like money literally walking away from my business. I need granular insights—not just overall abandonment rates, but a breakdown that shows me exactly where and why potential customers are losing interest. Are mobile users experiencing checkout friction? Do certain browsers have compatibility issues with my store? Without precise data, I'm essentially throwing marketing budget into a black hole, hoping something sticks. I want a solution that doesn't just show me the problem, but helps me understand the underlying patterns and provides actionable strategies to recover those lost sales.
Muhammed Tüfekyapan

Muhammed Tüfekyapan

Founder & CEO

1 min

TL;DR - Quick Answer

Yes, advanced Shopify analytics tools like Growth Suite offer comprehensive abandoned cart tracking across devices and browsers. By providing detailed funnel reports and cart insights, these tools help merchants pinpoint exactly where and why customers are dropping off, enabling targeted optimization strategies for improved conversion rates.

Complete Expert Analysis

Abandoned Cart Analysis: Device & Browser Breakdown

Understanding cart abandonment across different platforms is crucial for e-commerce success.

Key Metrics to Track

  • Session start rates per device
  • Product view conversion percentages
  • Add-to-cart completion rates
  • Checkout initiation metrics
  • Final purchase completion ratios

Growth Suite's Advanced Tracking Features

Growth Suite provides a comprehensive Cart Insights Report that breaks down abandonment rates with unprecedented granularity:

The Cart Insights Report reveals daily cart activity, including total carts created, products placed, average items per cart, total cart value, and average order value (AOV) across different devices and browsers.

Recommended Optimization Strategies

  1. Identify highest abandonment rate devices
  2. Test mobile checkout flow
  3. Implement device-specific optimization
  4. Use personalized, time-limited offers to re-engage hesitant customers

By leveraging detailed analytics and targeted interventions, merchants can systematically reduce cart abandonment and improve overall conversion rates.

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Muhammed Tüfekyapan

Muhammed Tüfekyapan

Founder & CEO of Growth Suite

With over a decade of experience in e-commerce optimization, Muhammed founded Growth Suite to help Shopify merchants maximize their conversion rates through intelligent behavior tracking and personalized offers. His expertise in growth strategies and conversion optimization has helped thousands of online stores increase their revenue.

E-commerce Expert Shopify Partner Growth Strategist

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